Hamilton Aesthetics — Med Spa Website Design

Hamilton Aesthetics positions itself on luxury and the highest standard of care in Palm Beach Gardens. The website had to feel like that promise on first paint — cinematic rather than clinical — while keeping memberships, specials, and gift cards visible for a returning-patient business.

The homepage opens on a full-bleed, close-up beauty film dimmed under a dark overlay, with thin, elegant white sans type and soft terracotta-rose accents drawn from the petal logo mark. Navigation surfaces the recurring-revenue surfaces — Memberships, Specials, Gift Cards — right alongside Services.

Treatments sit in a services → injections → treatment architecture, and pages like Dermal Fillers keep the same restrained luxury framing.

The hero offers two commitment levels side by side — Book an Appointment in terracotta and Schedule a Consultation outlined — with Book Now pinned in the header, keeping the path to the chair unmissable at every scroll depth.