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Wellness Green Lake, WI

Solara Aevum — Wellness & Aesthetics Website Design

A lakeside-sanctuary website for a Green Lake, WI destination practice pairing aesthetic care with an overnight retreat.

The Challenge

Solara Aevum is not a typical aesthetics practice: it pairs advanced treatments and science-backed therapies with an overnight retreat on the shore of Green Lake, Wisconsin. The website had to sell two journeys at once — a treatment visit and a destination stay — without splitting the brand in half.

Our Solution

The design wraps both journeys in one warm, lakeside identity: soft sand and cream tones, botanical spa photography, and a tall display serif whose italic accent lands on the brand’s key word — "A lakeside sanctuary for aesthetic care, wellness, and retreat." A GREEN LAKE, WISCONSIN eyebrow anchors the place before the headline does.

The navigation gives Experiences equal billing with Treatments, The Stay section presents the overnight retreat, and the Solara Inner Circle membership offers 50%+ member savings. The flagship Injectables page carries the treatment menu — toxins and natural PRFM filler — in the same serene frame.

The Results

The hero offers both paths side by side — Explore Treatments and Book a Stay — with Book Now pinned in the header. The homepage closes on a consultation form that lets visitors self-sort by interest (treatments, stays and retreats, or other) before they ever submit, so every inquiry arrives pre-qualified.

Services Used

See our approach to website design for aesthetic practices and our work in medical spa marketing.

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